How to Get your Job Ads Read

Here at LogicMelon, we’ve been involved in the recruitment sector for quite some time. We understand that one of the biggest challenges you face as an employer or recruiter is finding the time to write and distribute your job adverts - especially when you are posting to multiple job boards. That’s why we’ve put together this quick guide which could save you time and money.

Before you start thinking about job distributions, it’s important to make sure you’ve developed a job description that will stand out. Avoid the trap of typing up something that reads like war and peace and instead, come up with some colourful language that will make your position and company stand out from the pack. Each business is unique so why shouldn’t this be the case for each job advert? By ensuring it reflects the values of the business; you will instantly give a good impression to job seekers.

A recent research study identified the ten biggest mistakes companies make whilst hiring. Interestingly, whatever the size of the business - whether Fortune 500, mid-sized or privately owned, the most common mistake was the same and it’s one which impacts the whole hiring process - ineffective job adverts. The crux of the problem is the fact that most ads describe the minimum qualifications required for the position - minimum duties, tasks and responsibilities. Minimum education, qualifications and skills. When you define a job in mediocre terms, you will attract mediocre candidates - this is inevitable.

At LogicMelon, we offer a product called MyPosting which simplifies the job posting process. Once you have come up with your catchy advert, all you need to do is enter it on our simple posting form. Our state of the art HTML editor and multi-lingual spell check facility will then ensure there are no mistakes. The system will then distribute your advert to your chosen job boards whilst ensuring the job has the very best chance of being found by candidates.

MyPosting has been tailored to fit the job board’s needs - this means your adverts will gain the very best coverage possible. It will also automatically post to your own website - saving you precious time and ensuring that your site is constantly up to date - allowing for a better candidate experience.

In terms of broadcasting your job adverts even further than just job boards, you could consider using LogicMelon’s social recruiting tools. These allow you to automate your postings directly to Facebook, Twitter and LinkedIn. There’s even an automatic hash-tagging facility to take advantage of and spread the word. It’s a much more in-depth process than a simple “spray and pray” strategy!

If you’re interested in simplifying your job posting and would like to know more about how your business could benefit from LogicMelon’s suite of products, there’s a free, no obligation trial available. You should also take a look at our case studies to find out how we’ve helped businesses just like yours to streamline their recruitment process. We look forward to working with you.